Veronica Lake and Hairdo Safety in the 1940s
- Sep 5, 2013
- 1 min read
Updated: May 12

Hollywood star Veronica Lake became an unexpected symbol of the World War II home front when she used her fame to promote safety for women working in factories. Known for her iconic “peek-a-boo” hairstyle that draped over one eye, Lake inspired countless women to copy the glamorous look — but during the war, loose hair became a serious hazard around industrial machinery.
In the vintage safety film, Lake demonstrates how long hair could easily become tangled in factory equipment and encourages women to adopt safer hairstyles like victory rolls and pinned-up styles. The campaign was part of a larger wartime effort to protect female factory workers as women stepped into industrial jobs traditionally held by men.
What makes the video so fascinating today is the contrast between Hollywood glamour and wartime practicality. Rather than protecting her signature image, Veronica Lake willingly changed the hairstyle that made her famous in order to support the war effort and encourage safer working conditions for women across America.
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